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New Car Success in 2019

Our new podcast series kicks off on a powerful note, with guest Brian Benstock, general manager and vice president of two of the world’s most successful Honda and Acura dealerships. In this lively 15-minute audio presentation, Benstock reveals innovative methods that boost sales and keep his dealerships profitable in one of the nation’s most challenging markets.


About the Author

Brian Finkelmeyer serves as the senior director of new car solutions at vAuto. In this role, he is responsible for all aspects of vAuto’s new car business. Prior to vAuto, Brian spent 18 years with Nissan North America in a variety of sales leadership positions. He is a frequent presenter and author for various automotive trade publications. His topics focus on the importance of increasing new vehicle inventory turn by having the proper inventory mix, strategically pricing based on age and supply, and maximizing the effectiveness of dealers' marketing investment.

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