To improve your merchandising strategy, use this checklist to ensure your listings show up on SRPs, capture shoppers’ attention, then influence their emotional decision to choose to buy from you.
There is disconnect between dealers and shoppers when it comes to transparency. An obstacle you’ll need to overcome if you want to sell more is to be transparent or shoppers won’t buy from you.
Be sure to feature dealership awards, warranty details, vehicle awards, service department, etc. in your VDP carousel where they have the power to influence shoppers’ decisions to buy from you.
Two ways shoppers make buying decisions, whether in-person or online is deselection and selection. Car shoppers are no longer just browsing (deselecting) but making decisions (selecting) online.
VDPs are the new battleground where you win or lose sales. Consumers engage with visuals, so the VDP media carousel is the prime spot to give shoppers the information they need to win their business.
From media capture to listing syndication, vAuto Merchandising solutions let you tell vehicle-specific stories and make your inventory shine online.
Attract consumers willing to travel great distances to get the vehicle they want to your lot with Autotrader Market Extension Essential + vAuto SnapLot 360.
No staging. No effort. No worries. Within seconds, make every vehicle image professional, consistent and free of distractions with Advanced Backgrounding from vAuto Merchandising.
Stockwave from vAuto makes acquiring wholesale vehicles easier. Access an average of 300,000 vehicles per day from 300+ marketplaces, and our Live Market View of today’s used car values and pricing.
The automotive market is changing day by day. The most successful dealers are the ones who realize the importance of an effective online merchandising strategy. To help, we’ve put together this guide.
Read how Stockwave helps you strategically source the affordable vehicles your market needs.
Read about Independent Dealer, Brian Neeley of Drive N-Motion dealership group. Learn how vAuto Stockwave dramatically improved his vehicle acquisition success from the auction lanes to online.
vAuto Intelligent Promotion has improved Yark Chrysler Dodge Jeep Ram's merchandising process. Read how their team is able to create engaging VDP experiences for all cars in their certified inventory.
Three market conditions have converged to cause dealers and used vehicle managers to return to inventory age management policies that call for immediate wholesaling of vehicles that reach 45 or 60...
We wanted to remind you how Stockwave gives you greater confidence in your wholesale sourcing. Last year we launched 3 new features that will continue to help streamline your sourcing process in 2022.
Dealers sought to improve the reconditioning process this past year. That’s why vAuto’s iRecon introduced some great new features in 2021 to help dealers get their vehicles to the front line faster.