25:42
This vAuto Podcast discusses the growing importance of fixed ops in increasing customer lifetime value and how a consumer-focused, digitally driven strategy in service helps them achieve the goal.
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24:10
Hear how a four-store independent dealer group successfully shifted from an in-lane auction approach to one where they acquire nearly 90 percent of their inventory from online auctions. Watch Now.
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4:00
Check out this testimonial from the CCO, the GM and the service director at Murgado Automotive Group. Find out how iRecon, vAuto’s reconditioning solution made a difference on every level. Watch Now.
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Two things occurred in the past week that prompt this call for dealers to be ready for a rougher run in used vehicles for the remainder of the year than many, including me, have expected. The...
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2:54
Hear how Richard Bustillo used iRecon to identify and address flaws in their dealership's reconditioning process that resulted in rapid growth in their pre-owned departments across the country.
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7:24
Used vehicle sales are slowing compared to last year and depreciation is back. Before you raise the alarm, watch this edition of Live Market View with Randy Kobat.
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I’m seeing more fault lines around certified pre-owned (CPO) sales that, over the years, have become the backbone of used vehicle departments for many franchise dealers. The fault lines aren’t...
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vAuto Intelligent Promotion has improved Yark Chrysler Dodge Jeep Ram's merchandising process. Read how their team is able to create engaging VDP experiences for all cars in their certified inventory.
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The automotive market is changing day by day. The most successful dealers are the ones who realize the importance of an effective online merchandising strategy. To help, we’ve put together this guide.
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2:23
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When Mike Cirona, general manager of Scott Robinson Honda in Torrance, CA, initially heard about ProfitTime GPS, he didn’t think his store’s used vehicle department would benefit from it. “I...
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18:38
Intelligent Promotion helps dealers, making it efficient to transform the media carousel experience so they can engage shoppers and win their business online. Watch Podcast Now.
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Three market conditions have converged to cause dealers and used vehicle managers to return to inventory age management policies that call for immediate wholesaling of vehicles that reach 45 or 60...
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26:50
A data-driven perspective on how the used vehicle market will evolve in the final months of 2022. Watch Now.
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In the past few weeks, I’ve come to understand what I’d call a “new car masquerade” in used vehicle departments across the country. Perhaps the circumstances are familiar at your store: The new...
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As the used vehicle market returns to more normal conditions, I feel compelled to reiterate a perspective on retail price sensitivity that seems to have been lost over the course of the past two...
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A couple months ago, an associate asked if I’d heard or seen any chatter among dealers about an apparently crowd-sourced site (www.markups.org) that listed new vehicle markups and the dealers who...
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I thought I’d put out a quick post to highlight that, after production and supply chain delays, my latest book, Whole Truth: A Fresh Money-Making Method to Wholesale, the Most Misunderstood Side...
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If you follow the news and related commentary on social media, you may well be thinking that the United States is heading toward a recession, if we’re not already in the initial stages of one....
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0:00
vAuto founder Dale Pollak and Brian Benstock, VP of Paragon Honda and Paragon Acura discuss how they believe dealers should respond to less-favorable market conditions in the months ahead. Watch now.
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