Showcase Every Car. Win More Buyers.
vAuto Merchandising equips your dealership with automotive merchandising software and vehicle merchandising tools for dealers to present every car online with complete details, 360-degree car photography, and transparent pricing. Build trust and influence buying decisions by giving shoppers the information they need. Stand out with dealership merchandising tools that make your vehicle listings clear, accurate, and easy to compare.
Give Shoppers the Details They Need to Choose Your Dealership
With vAuto’s automotive merchandising software, you can win the battle for online car sales by delivering the clear and transparent information and visuals that today’s buyers expect. Our vehicle merchandising tools include 360-degree car photography, image overlays with key features, and up-front pricing for every listing. vAuto’s advanced, innovative merchandising tools help you stand out in a crowded market and turn online shoppers into buyers.
67%
67% of mobile shoppers interact with vehicle photos—four times more than text. 1
80%
80% prefer images with information overlays, and nearly 60% want details on vehicle-specific features. 2
54%
54% of shoppers say 360 degree car photography is their preferred way to view vehicles online.
Solution Benefits
NEW! Vehicle Intelligence 360
Show Every Detail with 360 Degree Car Photography and Complete Vehicle Data
Make your vehicles stand out online with Vehicle Intelligence 360. This car merchandising tool for dealers lets shoppers see every detail—features, condition, and pricing—using 360 degree car photography and complete vehicle information. Give buyers confidence to pay your asking price and improve your ROI with automotive merchandising software designed for dealerships.
Intelligent Promotion
Boost Engagement with Branded, Feature-Rich Vehicle Listings
Promote your inventory efficiently with Intelligent Promotion. Easily add your dealership’s branding and highlight vehicle-specific features using dealership merchandising tools. Create bold, informative content for every vehicle listing, driving shopper engagement and turning your VDPs into powerful selling tools for online car sales.
Simple Backgrounding
Apply a standardized background to your vehicle’s main photo to remove clutter and distractions. With vAuto’s car merchandising tools, every car appears professional and consistent, making it easier for shoppers to focus on the vehicle itself, not what’s behind it.
Billboards
Insert your own custom images into the photo set for each vehicle. Billboards let you highlight dealership branding, special offers, or unique selling points, helping your inventory stand out and reinforcing your message with every online shopper who views your listings.
Smart Fields
Save time by automatically pulling key vehicle details—like trim, mileage, or features—into text overlays. Smart Fields eliminate manual editing, ensuring every listing is accurate and up to date, so shoppers always see the information that matters most.
CARFAX Smart Field
Leverage your CARFAX subscription to automatically highlight vehicles with one owner or a clean accident history. This feature builds trust with buyers by calling out important CARFAX facts directly on your listings, making your inventory more attractive to online shoppers.
Scheduling
Set up limited-time promotions that activate and end automatically. With scheduling, you can plan sales events or special offers in advance, ensuring your promotions run on time and without manual updates—saving you effort and keeping your listings current.
Inventory Groups
Apply promotions or updates to selected groups of vehicles all at once. Inventory Groups let you organize your cars by type, price, or other criteria, so you can efficiently manage merchandising and save time updating multiple listings together.
Image Overlays
Add visual elements—like badges, icons, or promotional graphics—on top of your vehicle photos. Image overlays help you draw attention to special features, certifications, or offers, making your listings more informative and visually engaging for online shoppers.
Text Overlays
Display important messages directly on your vehicle images. Use text overlays to call out certified status, warranty coverage, or special pricing, giving shoppers the details they care about most—right where they can’t miss them.
Advanced Backgrounding
Choose from a variety of stock backgrounds or upload your own to create a consistent, professional look for every vehicle. With advanced backgrounding, you can easily apply your selected background to all exterior angles, helping your inventory stand out and reinforcing your dealership’s brand.
SnapLot360
Give shoppers a complete view of every vehicle with SnapLot 360. This tool lets you create interactive, 360 degree car photography, so buyers can explore every detail online. Increase engagement, build trust, and make your vehicle merchandising more effective with transparent, easy-to-manage digital experiences.
Additional Merchandising features
AutoWriter
Create bold, vehicle-specific stories for every listing with AutoWriter. This tool automatically generates clear, informative descriptions that highlight each car’s unique features, helping shoppers get the details they need to make confident buying decisions and improving your digital merchandising results.
Listings / Photos / Syndication
Easily upload and organize vehicle photos, then update your listings with just a few clicks. Efficiently syndicate your inventory to third-party sites, ensuring your latest images and information reach more shoppers and keep your online presence accurate and up to date.
Merchandising Tool
Quickly spot incomplete postings and monitor listing performance across third-party sites. The merchandising tool gives you a clear overview of your inventory’s online status, helping you address gaps, optimize your listings, and maximize visibility for every vehicle.
Window Stickers
Manage rebates and discounts with automated factory rebate updates. Window Stickers let you apply current offers to your inventory and distribute them to third-party sites, making it easy to keep pricing accurate and attract buyers with the latest incentives.
Bradley Berndt
Auto Haus on Velp
“Thanks to Provision, I don’t have a job. I have a fun career.”
Bradley Berndt
Auto Haus on Velp
Mike Cirona
Scott Robinson Honda
“We used ProfitTime GPS by the book for 100 days. The results were amazing.”
Mike Cirona
Scott Robinson Honda
Connections
Create a used vehicle inventory mix worth advertising online. ProfitTime GPS ensures you acquire the right number of cars for the right money. Then, vAuto Merchandising makes sure your inventory gets noticed online so that you can sell them for their highest profit potential.
Once you use Conquest to stock the right new vehicle inventory, vAuto Merchandising gets your incoming inventory noticed online. Use billboards in the VDP carousel to promote your dealership and let consumers know what incentives, financing, and warranty is available so they can decide to buy from your dealership.
Match your merchandising to your used vehicle inventory management strategy. vAuto Merchandising does the heavy lifting, adding dealership branding and promotions to every listing so you don’t need to manually touch every vehicle to have effective merchandising.
Merchandising FAQs
Does Vehicle Intelligence 360 require manual input from dealers?
No. It automates listing creation, acting as an easy button with no manual input for dealers.
How does Vehicle Intelligence 360 use AI to create listings?
It uses generative AI to write compelling vehicle descriptions that boost shopper engagement and trust.
What is Intelligent Promotion and how does it improve merchandising?
Intelligent Promotion uses data science to create scalable, high-quality promotions across inventory groups, saving time and boosting engagement.
How does Intelligent Promotion impact VDP views?
Dealers using Intelligent Promotion and ProfitTime GPS see 62% more VDPs per car than those who don’t.
Can Intelligent Promotion be used during reconditioning?
Yes. It enables early merchandising even while vehicles are still in reconditioning.
What role does AI play in Intelligent Promotion?
Intelligent Promotion uses AI to automate and scale inventory promotions, targeting the right shoppers with the right message.
Request a demo
See how you can automatically merchandise new and used vehicles as soon as they’re added to your inventory. Sit down with a product specialist to find out how to differentiate your dealership online, get your listings in front of more shoppers and influence their buying decisions.
Capture media and merchandise more efficiently
Create attention-grabbing VDP content and promotions that scale across your inventory without having to touch every vehicle individually.
No more expired promotions
With scheduling promotions to start and stop automatically, you never again lose money on expired promos running beyond their time.
Clean, consistent SRPs
Features like Simple Backgrounding create a consistent, branded look across your SRPs so consumers recognize your listings faster when they see them.
The future is 360
With 60% of consumers wanting to see 360-degree spins over photos and videos, you can give consumers the online car shopping experience they expect.4
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