A Current Events-Minded View of Vehicle Affordability

It’s encouraging to see some OEMs reduce MSRPs on incoming 2025 models to help address one of our industry’s top challenges—with an average transaction price for a new vehicle north of $47,000,...

Can We Stop the “Chase” in Our Used Vehicle Pricing?

As I talk to dealers week after week about their aged and distressed inventory, it doesn’t take long to uncover a distinct pattern: Someone is pretending the vehicle deserves a shot to make gross...

vAuto Enhances Conquest, Making it Easier for Dealers to Apply VIN-Specific Incentives to New Cars

Three Reasons Automated Used Vehicle Pricing is a Bad Idea

I’ve run into a consistent theme in recent conversations with dealers: What do you make of systems that automatically price used vehicles? The question has also led to requests that we change...

Are Your Used Vehicle Prices Right for the Current Market?

With April in the books, I thought I’d take a moment to highlight a feature of the current used vehicle market that, judging from recent conversations with dealers, appears to have been misread or...

Automotive Merchandising Trends: What Dealers Need to Know | vAuto

Learn strategies to more effectively merchandise your new and used car inventory.