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A Rebuilt Blog For a New Era in Retail Automotive

I can scratch another to-do off my list—a rebuild of my blog.

It’s been on the docket for some time as I’ve heard from regular readers and visitors that the old blog, while it did the job, wasn’t as up-to-date in terms of features and functions as it should be.

In this way, my blog underwent the same renovation that many dealers are undertaking with their dealership websites—they’re updating them to reflect the wants and needs of today’s buyers, which are becoming ever-more transactional in nature.

Here, you’ll find easier-to-navigate access to:

My blog posts and their respective topical categories

My reading recommendations (which have been a popular, if hidden, component of the blog for some time)

My social media pages, which are increasingly important to stay connected

My journey and mission, which define where I’ve been, and how I hope to help the industry mitigate the costly effects of inefficiency and margin compression.

Welcome to the new site! Have a look around. I’d love to get your feedback.

Thank you.

The post A Rebuilt Blog For a New Era in Retail Automotive appeared first on Dale Pollak.

About the Author

Dale Pollak serves as executive vice president for Cox Automotive, a position he’s held since the company he founded, vAuto, became part of the Cox family in 2010. At Cox, Dale helps drive integrated innovation across the company’s auction, media and software divisions to help dealers increase efficiencies, sales volumes and profitability. The latest innovation, ProfitTime GPS, debuted in 2021 and helps dealers move beyond Velocity to a Variable Management strategy for optimizing the ROI for their used vehicle investments. The innovation, built on the breadth and depth of inventory data science at Cox Automotive, extends vAuto as the premier inventory management solution provider for franchise and independent dealers, serving more than 14,000 dealers. Dale has authored six books that showcase his perspective and thought leadership for the retail automotive industry. He published his latest book, “Whole Truth: A Fresh, Money-Making Method for Wholesale, the Most Misunderstood Side of Your Business,” in 2022.

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