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How to Drive Vehicle Profitability | Live Market View Q2 2024 | vAuto by Cox Automotive

Dealers are feeling a profitability pinch in new and used vehicles as new vehicle supplies grow and potential buyers face their own pocketbook pressure.

In this edition of Live Market View, Derek Hansen, Vice President of Operations for Cox Automotive and vAuto, and Erin Keating, Executive Analyst of Economic and Industry Insights for Cox Automotive, share practical pointers to help dealers manage new vehicle profitability through:

  • Aligning your days supply across models/segments to drive turn and market-oriented allocations
  • Bringing the latest incentives to every listing to attract deal‑minded buyers
  • Providing a better shopper experience with VDP-minded merchandising

About the Author

Derek Hansen is Vice President of Operations for vAuto and Cox Automotive where he leads business, product innovation and operational teams that help client dealers achieve more profitable, efficient and seamless outcomes in new and used vehicles.

Profile Photo of Derek Hansen