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The State of Automotive Merchandising - Cox Automotive Experience 2021 Session

The State of Automotive Merchandising

While 83% of dealers think merchandising will help drive profit, only 12% feel differentiated in the market. Learn how to adapt your online merchandising strategy to evolving consumer behavior and create automated merchandising campaigns that highlight what makes every new and used vehicle unique. 

 

  • Russ Daniels - Director, Product Marketing vAuto
  • Phuong Tran - Director, Product Management vAuto