Is your dealership up to speed?
Before you can start improving your dealership’s performance, you need to know how you stack up. This quick assessment will tell you how you rank compared to leading independent dealerships, and what steps you can take to shift into high gear.
Fill out the form to start the assessment
Question {{ $index + 1 }} of {{ $ctrl.survey.categories.length }}
{{ question.text }}
- {{ answer.text }}
Based on your assessment, your dealership is in:
5th Gear
Your dealership’s performance ranks among the highest we’ve surveyed. You stay on top of the appraisal process from start to finish, you understand the value of real-time market data, and your prices and online listings are optimized to drive clicks, sales and profits. Congratulations! But remember, the used car market moves fast. To stay ahead of shrinking margins, you need to take advantage of every opportunity for growth.
Fifth gear indicates industry-leading performance … while reverse means you’re headed in the wrong direction.
Based on your assessment, your dealership is in:
4th Gear
Your dealership is doing a good job of managing and optimizing your inventory for your market. Your online listings are complete and accurate, you have an exit strategy in mind from the moment you begin the appraisal process, and you work hard to name competitive prices for the cars and options your market wants. Even so, incomplete data and inefficient processes may still be holding you back. To get ahead and stay ahead, you can’t get complacent — you need to grab every competitive advantage you can.
Fifth gear indicates industry-leading performance … while reverse means you’re headed in the wrong direction.
Based on your assessment, your dealership is in:
3rd Gear
You clearly have a plan for managing your inventory, but executing it can be hit-or-miss. While you try to find the most in-demand vehicles for your market and price them competitively, you may still appraise units without thinking about your current retail market. Although you might list your inventory where online shoppers can find it, an inefficient process can cause gaps or inaccuracies. It’s time to pull ahead of the pack — in today’s market, average isn’t good enough!
Fifth gear indicates industry-leading performance … while reverse means you’re headed in the wrong direction.
Based on your assessment, your dealership is in:
2nd Gear
Your dealership is toward the rear of the pack, but you’re headed in the right direction. You try to optimize how you list and price based on your market, but there are still some serious problems with your process. You keep an eye on market demand as you appraise, but sometimes you still settle for what you can find — which often results in aging inventory and diminished returns. It’s time to take your used car strategy up a notch.
Fifth gear indicates industry-leading performance … while reverse means you’re headed in the wrong direction.
Based on your assessment, your dealership is in:
1st Gear
Your dealership is moving in the right direction … but just barely. While you know market demand is important, it may not factor heavily into your appraising strategy. Your pricing decisions may be based on outdated or overgeneralized data, and your online listings are often incomplete or inaccurate. You may have more aging inventory on your lot than you’d like, and wholesaling vehicles that won’t sell could be common practice. Your dealership has plenty of work to do — but also plenty of opportunity to grow and improve!
Fifth gear indicates industry-leading performance … while reverse means you’re headed in the wrong direction.
Based on your assessment, your dealership is in:
Reverse
Every dealership has to start somewhere … but yours needs a lot of work. You’re appraising vehicles without fully considering what your market wants, or how you’ll get out of a car once you get into it. Your pricing decisions may be based on outdated data or data not specific to your market. Your online listings may be incomplete or nonexistent, your inventory likely suffers from aged inventory, and you may often find yourself wholesaling vehicles because they just won’t sell. Sure, you’d like to manage your inventory more strategically, but you haven’t taken many steps to make this happen — and you might not know where to start.
Fifth gear indicates industry-leading performance … while reverse means you’re headed in the wrong direction.
Your Performance Analysis
Below, you’ll find the most important factors shaping your independent dealership’s performance.
-
{{ category.name }}
Question:
{{ question.text }}
Answer:
{{ question.answer.text }}
Analysis:
{{ question.answer.recommendation }}