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Why Variable Management is Better than Velocity | vAuto

In this vAuto podcast episode, vAuto founder Dale Pollak explains why Variable Management, a new way to manage used vehicles based on each unit’s unique investment value, drives better outcomes for dealers than Velocity Management. Dale details how the data science behind Variable Management helps dealers avoid cheap selling their best cars for the sake of volume and holding out for gross on their worst cars to avoid losses—a common problem in the current market. Dale also shares how Variable Management can help dealers become smarter and more successful as they tap non-traditional channels to source used vehicle inventory.

About the Author

Dale Pollak serves as executive vice president for Cox Automotive, a position he’s held since the company he founded, vAuto, became part of the Cox family in 2010. At Cox, Dale helps drive integrated innovation across the company’s auction, media and software divisions to help dealers increase efficiencies, sales volumes and profitability. The latest innovation, ProfitTime GPS, debuted in 2021 and helps dealers move beyond Velocity to a Variable Management strategy for optimizing the ROI for their used vehicle investments. The innovation, built on the breadth and depth of inventory data science at Cox Automotive, extends vAuto as the premier inventory management solution provider for franchise and independent dealers, serving more than 14,000 dealers. Dale has authored six books that showcase his perspective and thought leadership for the retail automotive industry. He published his latest book, “Whole Truth: A Fresh, Money-Making Method for Wholesale, the Most Misunderstood Side of Your Business,” in 2022.

Profile Photo of Dale Pollak