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Car Buyer Shifts New-Car Teams Need to Act On Now 5m Read

Car Buyer Shifts New-Car Teams Need to Act On Now

For more than 15 years, Cox Automotive has tracked how buyer expectations evolve. The 2025 Cox Automotive Car Buyer Journey Study shows a clear pattern for new‑car dealers: satisfaction is rising, but shoppers are moving faster, comparing more options, and expecting clarity earlier in the process.  Those findings are visualized in the From Shopper Insight to Inventory Action: How Market-Driven Decisions Drive the Modern […]
Put Spring Demand to Work. Five Moves Dealers Can Make this Tax Season. 6m Read

Put Spring Demand to Work. Five Moves Dealers Can Make this Tax Season.

Summary  The spring market is waking up.  Tax refunds are already flowing, with more than $100 billion returned to consumers so far this season. That cash tends to hit the auto market fast, and early signals suggest it already has.  In his latest Auto Market Weekly Summary, Cox Automotive’s Chief Economist, Jeremy Robb, points to a familiar pattern. Refunds are supporting near‑term demand, wholesale […]