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Mike Cirona, GM Scott Robinson Honda | ProfitTime GPS | vAuto

Mike Cirona, GM of Scott Robinson Honda, knew moving his used vehicle operations away from Provision and Velocity Management would be a culture shock. So he set up a test with his team. They would appraise and price cars totally in line with ProfitTime recommendations for 100 days. In that time, he raised his per-car gross and oversaw his department’s most profitable quarter ever. Hear his experience.