Skip to main content

All-New Metrics for New Car Success

In the world of new car sales, “sell more cars, make more profit” used to be the rule. Not anymore. With net profits dropping and expenses soaring, successful dealers have had to change the way they’re managing new car inventory. They’ve increased their profitability — using four simple metrics. And so can you. Let vAuto’s director of business development, Brian Finkelmeyer, walk you through them all in this easy-to-understand webinar.

About the Author

Brian Finkelmeyer serves as the senior director of new car solutions at vAuto. In this role, he is responsible for all aspects of vAuto’s new car business. Prior to vAuto, Brian spent 18 years with Nissan North America in a variety of sales leadership positions. He is a frequent presenter and author for various automotive trade publications. His topics focus on the importance of increasing new vehicle inventory turn by having the proper inventory mix, strategically pricing based on age and supply, and maximizing the effectiveness of dealers' marketing investment.

Profile Photo of Brian Finkelmeyer